John Clapp
Illustration
( 12k), large version (86k)
Label art for a major winery.
Client: A major
California winery.
Designer: Kristen Beckstoffer/ Buro Design
Watercolor on paper
Problem:
The designer wanted
a soft, moody, unusual label for the winery based on a
building on the winery grounds.
Solution:
This wasn't the
actual commissioned artwork. I did one piece, then
decided to experiment with a couple other approaches.
Kristen fell in love with the experimental one. Working
with her is like that.
At this point I can't show the actual label, I wish I could. Kristen put type over it and it just looked wonderful.